How to recognize a revolution
17 April 2011The most recurrent and difficult question I get, and probably the most recurrent in the industry is how’s the world gonna look like in 5 years? What’s the next big thing?. My usual answer is “if I knew, I’ll be doing that” (and that’s probably what’s happening :)) but the point is that the horizon of predictions in this fast paced internet era is too close to us.
Two years and 6 months ago the first, rudimental and slow Android device was born. If feels like prehistory now, and it’s just 2 years ago.. then the DROIDs came, then the Galaxys, and you can see their impact on the world in this beautiful video:
Do you see how quickly this is happening? What’s in your face IS a revolution, because when you buy one of them, you don’t just get a brilliant colorful expensive eye-catching plastic toy.
What you buy is the sense of protection, for not feeling lost when travelling though neighborhoods or new cities, for always having friends within reach and multiple ways of communicating with them, for always knowing which is the closest+cheapest+healthiest+toprated Korean place, and when you are looking at your calendar and you arrive perfectly on time at that very important meeting you’ll even feel like a better person (well, this applies just to me, and few other Italians :).
Talking about the revolution, do you see it now?